Check out our free resources for marketing tips and tricks.
Discover how Dori Shwirtz transitioned from courtroom battles to peaceful resolutions, built a thriving mediation practice, and what she sees coming next for AI in divorce law.
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What happens when a college athlete dies during practice—and the school is to blame?
In this episode of Hot Docket, Attorney Jeff Murphy takes us inside the high-stakes world of sports injury litigation where law, medicine, and tragedy collide. Together, we uncover the hidden truths behind sports-related death and injury litigation.
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Are you a solo attorney looking to scale your practice and stand out in a competitive legal market? In this episode of Hot Docket, we sit down with Jonathan Breeden, Owner and Attorney at Breeden Law Office, to explore how he transformed his solo practice into one of North Carolina’s leading family law firms.
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What does it take to run a family law practice? From high-stakes custody battles to the truth behind prenups, Mark Kachhi, Founder of The Mark Kachhi Law Firm, has seen it all. In this episode of Hot Docket, he shares why he chose family law over other legal fields, the challenges he faces, and the unexpected rewards of the practice.
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Can a law firm be both professional and dynamic? In an industry often seen as rigid and traditional, standing out and connecting with clients is more important than ever. This week on Hot Docket, we explore how creativity can revolutionize your legal practice and client engagement.
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Hosts of Hot Docket podcast, Bobby & Andrew, meet with Lee Rudin as he breaks down his journey of trial and error in producing social media videos, standing out in legal marketing, and balancing creativity with professionalism – all with the goal to be bold and create strong brand awareness.
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The average marketing spend for law firms is anywhere from 10% to 20% of firm revenue. That comes out to being anywhere from a few thousand dollars a month to over $25 million per month for some of the largest plaintiffs’ firms.
We wanted to dive deep into website design to see which colors, or pairs of colors, are used most often in law firm website builds. So we designed a data science study to find out. You may be surprised by the results.
Beyond legal trouble, ignoring accessibility means losing potential clients who just can’t use your site. According to the CDC, 26% of adults in the U.S. live with some form of disability. That’s a significant portion of potential customers who may not be able to engage with your firm if your site isn’t designed with them in mind.
Legal consumers are expecting to see awards on your site, but that doesn’t mean you should just accept everything that is offered to you. Too many awards can make it look like you’re just paying for a reputation, but too few may leave folks wondering why every other firm has them but you.
Search engine optimization is as much about what you don’t see as it is about what you do. Good SEO practices are time-consuming and require specialization.
When you work hard to build a law firm with a reputation for ethical behavior and getting good results for clients, it can be frustrating to see your business pushed out of the rankings by “Lawyer McLawyerson Personal Injury & Car Accident Attorneys-at-Law,” or some other ridiculous name. It can be equally frustrating to find that you can’t get into the 3-pack because some firm from out of state is running a Regus office in your radius and somehow managed to get in there instead.
Your attorneys are the heart of your law firm. So why not leverage your attorneys to support your law firm’s marketing? We offer tips that can help you transform your firm’s attorneys into your marketing team’s ace in the hole!
Looking for a new marketing agency? With thousands of businesses promising results, it can be hard to sort out which ones will offer the most value for your law firm. Here are our tips to help you evaluate a potential law firm marketing agency.
The elements that Google favors when ranking content in its search results go hand in hand with what your readers want and need from your content. Here are tips for how you can make your readers and Google happy.
Want to improve your Google rankings? Sometimes your best option isn’t generating new content but optimizing and improving the content you already have. In this checklist, we share everything you need to know to get your lagging pages to skyrocket to the top of the search results.
Thinking of introducing a new practice area or mass tort into your law firm? If you’re like most law firms, you’ve likely experienced one of the following: good leads abandoning calls, a bunch of unqualified leads from who knows where, or not a single signed retainer in sight. To banish these legal marketing nightmares for good, we’ve created this small but mighty playbook. Download the free checklist to help you address key tasks before, during, and after you launch your campaign.
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