We wanted to dive deep into website design to see which colors, or pairs of colors, are used most often in law firm website builds. So we designed a data science study to find out. You may be surprised by the results.
Too many firms waste their budget by treating trade shows like a checkbox. They show up with no clear message, don’t connect with the right people, and then disappear afterward. And surprise, surprise – they don’t see any results.
Getting bombarded with marketing emails? Unsure which ones to pay attention to? We’re breaking it all down so you know which ones have value — and which can be tossed.
When we say “optimize your GBP” or “optimize your listing,” we mean making certain adjustments that will improve your Google Business Profile. Improvements made to your GBP can increase your organic rankings and conversions, and that makes everybody happy!
Live chat is like a digital receptionist who never sleeps, never takes lunch, and always responds within seconds.
When someone is actively considering legal help, they don’t just pick the first name they see – they compare all the firms that appear to be a solid match for their case.
The average marketing spend for law firms is anywhere from 10% to 20% of firm revenue. That comes out to being anywhere from a few thousand dollars a month to over $25 million per month for some of the largest plaintiffs’ firms.
Beyond legal trouble, ignoring accessibility means losing potential clients who just can’t use your site. According to the CDC, 26% of adults in the U.S. live with some form of disability. That’s a significant portion of potential customers who may not be able to engage with your firm if your site isn’t designed with them in mind.
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