Case Study

Voldz Law P.C.

Voldz Law P.C.  Splash
Problems

Voldz Law came to us with a clear mission: to be New York’s go-to trial partner for plaintiff firms who need a closer. But the brand and website didn’t reflect that authority or make it easy for referring attorneys to see the value of collaboration. Gennady Voldz had earned 60+ favorable verdicts and multimillion-dollar results but lacked a digital presence that matched his courtroom reputation. He needed a brand that inspired trust among other lawyers, a website that converted referrals into partnerships, and a platform that elevated his voice as a thought leader in the legal community.

New Design

After

What we improved

We started by re-engineering the Voldz Law brand from the ground up, positioning the firm not as a general personal injury practice but as New York’s trusted trial partner. Every design and content decision centered on one message: Gennady Voldz doesn’t compete with other firms; he helps them win. From the new logo and visual identity to the streamlined site architecture, we built a digital experience that conveys confidence, precision, and partnership.

 

To highlight the firm’s unique business model, we developed a custom Case Value Calculator — an interactive tool that shows attorneys exactly how much more they could earn by bringing Voldz Law in for trial. The calculator breaks down potential recovery based on their current offer and projected trial result, and provides information on their standard referral fee structure, turning an abstract pitch into tangible numbers. This tool became the anchor of the site’s conversion funnel, transforming curiosity into qualified leads.

 

We also helped Gennady expand his reach beyond the courtroom with the launch of the Voldz Law Podcast, designed to showcase his insights on trial tactics, verdict strategy, and professional collaboration. The podcast gave the firm an authentic voice in the New York plaintiff community while supporting long-term SEO and brand authority goals.

 

The finished product wasn’t just a website — it was a complete digital platform for partnership. The new voldzlaw.com combines sleek, confident design with clear pathways for referral engagement and client education. The project went on to win Best UI Design, Best UX Design, and Special Design Kudos from the CSS Design Awards in February 2025 — recognition that mirrors the precision and craft Gennady brings to every trial.

Services Provided

  • 01

    Branding

    Branding is about more than style. Your brand is your values, mission, history, visual form, and - most importantly - first impression for new potential clients. Every law firm is a singular brand. The team at MeanPug Digital is here to help you express that uniqueness to the world.

  • 02

    Website Design and Development

    You dream it, we build it. We've designed and developed award-winning websites for our law firm clients that look amazing, perform seamlessly, and solidly scaffold all other digital initiatives.

  • 03

    Social Media Management

    Every type of law firm can benefit from using social media. Whether you're a plaintiff's law firm or a transactional law firm there are tons of benefits to having a robust social media management strategy

  • 04

    Content Marketing

    At a fundamental level, content marketing is about creating the foundation for all other marketing and advertising efforts. Landing pages for PPC and keyword-heavy works for SEO both start with the content team. Without high quality legal content, you'll always be fighting an uphill battle in the auction and the rankings.

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