Our Legal Marketing
Blog

Legal consumers are expecting to see awards on your site, but that doesn’t mean you should just accept everything that is offered to you. Too many awards can make it look like you’re just paying for a reputation, but too few may leave folks wondering why every other firm has them but you.

Search engine optimization is as much about what you don’t see as it is about what you do. Good SEO practices are time-consuming and require specialization.

When you work hard to build a law firm with a reputation for ethical behavior and getting good results for clients, it can be frustrating to see your business pushed out of the rankings by “Lawyer McLawyerson Personal Injury & Car Accident Attorneys-at-Law,” or some other ridiculous name. It can be equally frustrating to find that you can’t get into the 3-pack because some firm from out of state is running a Regus office in your radius and somehow managed to get in there instead.

When a marketing company talks about the different types of law firms, we are specifically talking about their business models – not their practice areas. At MeanPug, we classify law firms in multiple ways based on their structure, their services, among other traits.

We know how to write compelling content, what kinds of ads work, and the difference between creating an ad for Facebook vs. Instagram.

If your business utilizes phone calls for sales, customer support, or lead generation, then you need to know what’s driving those calls – full stop. Enter call tracking, the not-so-secret weapon that connects your brand to real-world conversations.

No matter how well your firm is doing, or how much you hate asking for them, acquiring Google reviews is THE most important thing a law firm can do to help its marketing teams.