Tara Lee

As Account Executive at MeanPug Digital, Tara Lee helps law firms uncover growth opportunities and build smarter marketing systems. She leads outreach, discovery, and relationship-building with attorneys and firm leadership, guiding them through the process of aligning marketing goals with strategies that drive meaningful results.

Tara’s career spans more than 15 years, most of it rooted in the legal sector. Prior to joining MeanPug, she served as Major Account Manager at Metwork, where she drove business development for a national networking platform for attorneys, and as Membership Manager at the American Association for Justice (AAJ), where she partnered with trial lawyers nationwide on recruitment, retention, fundraising, and advocacy campaigns. Earlier in her career, Tara was Deputy Director at Texas Watch, a nonprofit consumer advocacy group, and also managed business operations for a prominent plaintiff personal injury law firm in Austin, TX.

This unique blend of experience gives Tara a deep understanding of both the business side of law firms and the advocacy-driven mission of trial lawyers. At MeanPug, she channels that expertise into helping firms craft and execute authentic, relationship-focused marketing strategies that empower long-term growth.

Outside of work, Tara calls Austin, Texas home. She loves soaking up the city’s vibrant music scene, trying out new local restaurants, and spending time in the garden. Whether she’s creating succulent arrangements or enjoying a quiet morning crossword on the patio, Tara brings the same creativity and curiosity to her personal life that she brings to building partnerships with clients.