Josh Blackburn

He specializes in the work that actually drives qualified traffic and conversions: content
architecture, internal linking, anchor text strategy, on-page optimization, and local SEO
execution at scale across competitive verticals. He’s also built and sold multiple affiliate sites,
which means he’s been on both sides of the equation as the marketer and as the business
owner watching the numbers.

Day-to-day, you’ll find him:

• Building internal linking and anchor text strategies that move authority to the pages that generate leads and revenue
• Mapping content architecture around topical authority to capture demand at every stage of the funnel, not just the high-volume keywords everyone’s already fighting over
• Running competitive gap analyses to find conversion-ready opportunities competitors are leaving on the table
• Writing meta frameworks, content briefs, and on-page guidance for writers to execute without losing the strategy in translation
• Prospecting for link opportunities through broken link building, competitor backlink analysis, and outreach, the kind of off-page work that actually moves the needle instead of just padding a link count

When Josh isn’t elbow-deep in Search Console, he’s in the gym, the kind of guy who takes his
training as seriously as his keyword research. He’s also a father and a husband.